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ICIS   2001 ACIS International Conference on Computer and Information Science
Wall of Fame | Most Viewed ICIS-2001 Paper
ICIS
2001
13 years 5 months ago
Looking Without Seeing: Understanding Unsophisticated Consumers' Success and Failure to Detect Internet Deception
Do unsophisticated consumers fall prey to Internet consumer frauds? Why? To answer these questions this paper integrates two streams of empirical research: the process-oriented th...
Stefano Grazioli, Alex Wang
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