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HICSS
2000
IEEE

Branch Bank Network Structure with Electronic Transactions Considerations

8 years 12 months ago
Branch Bank Network Structure with Electronic Transactions Considerations
The paper applies an economic model of a competitive market for retail banking services to generate insights into the following relevant questions. Is the cost structure of electronic distribution systems sufficient to justify choosing the Kiosk/PC Banking distribution strategy? That is, is it reasonable that market pressures and technological advances will allow banks to virtually eliminate branches? How does competition from other banks and non-bank firms affect the choice of distribution strategy? We find that in a wide variety of experiments that banks will retain their branch networks, along with a PC Banking capability.
Reynold E. Byers, Phillip J. Lederer
Added 31 Jul 2010
Updated 31 Jul 2010
Type Conference
Year 2000
Where HICSS
Authors Reynold E. Byers, Phillip J. Lederer
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