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SIGKDD
2000

Measuring Lift Quality in Database Marketing

11 years 6 months ago
Measuring Lift Quality in Database Marketing
Gregory Piatetsky-Shapiro, Sam Steingold
Added 19 Dec 2010
Updated 19 Dec 2010
Type Journal
Year 2000
Where SIGKDD
Authors Gregory Piatetsky-Shapiro, Sam Steingold
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