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2016

Responding to media convergence: Regulating multi-screen television services in Thailand

3 years 6 months ago
Responding to media convergence: Regulating multi-screen television services in Thailand
This study examines how Thailand’s convergence regulator, the National Broadcasting and Telecommunications Commission (NBTC), regulates digital television’s transition and new audiovisual services. In addition to document analysis, this study interviewed stakeholders (e.g. NBTC policymakers, broadcaster and cable TV operators). The socio-technical analyses show that the NBTC prioritized digital television transition and imposed substantive government/policy support. Comparatively, Internet Protocol television (IPTV) and mobile TV which are driven by the industry/market subsystem have sluggish regulatory advancements. The interview results show that the NBTC is likely to regulate multi-screen TV services’ contents and platforms separately as a result of complexity. Hence, this study recommends a platform-neutral approach to regulate audiovisual media categorized by socio-cultural impact and content production/aggregation model. It suggests that Thailand’s TV-like services which...
Trisha T. C. Lin, Chanansara Oranop
Added 10 Apr 2016
Updated 10 Apr 2016
Type Journal
Year 2016
Where TELE
Authors Trisha T. C. Lin, Chanansara Oranop
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