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    2008
    ACM
    183views Internet Technology» more  WWW 2008»
    Online learning from click data for sponsored search
    14 years 5 months ago
    Online learning from click data for sponsored search
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    Sponsored search is one of the enabling technologies for today's Web search engines. It corresponds to matching and showing ads related to the user query on the search engine...
    Massimiliano Ciaramita, Vanessa Murdock, Vassilis ...
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