Sciweavers

87 search results - page 3 / 18
» A characterization of online browsing behavior
Sort
View
WWW
2011
ACM
13 years 6 days ago
Here, there, and everywhere: correlated online behaviors can lead to overestimates of the effects of advertising
Measuring the causal effects of online advertising (adfx) on user behavior is important to the health of the WWW publishing industry. In this paper, using three controlled experi...
Randall A. Lewis, Justin M. Rao, David H. Reiley
ACMICEC
2008
ACM
222views ECommerce» more  ACMICEC 2008»
13 years 7 months ago
A seller's perspective characterization methodology for online auctions
Online auction services have reached great popularity and revenue over the last years. A key component for this success is the seller. Few studies proposed analyzing how the selle...
Arlei Silva, Pedro Calais, Adriano M. Pereira, Fer...
IHI
2012
330views Healthcare» more  IHI 2012»
12 years 25 days ago
Health information searching behavior in MedlinePlus and the impact of tasks
Consumer health information is increasingly available online, but this vast amount of information is not necessarily accessible to general consumers. To design effective health in...
Yan Zhang, Peiling Wang, Amy Heaton, Heidi Winkler
CHI
2000
ACM
13 years 9 months ago
The impact of fluid documents on reading and browsing: an observational study
Fluid Documents incorporate additional information into a page by adjusting typography using interactive animation. One application is to support hypertext browsing by providing g...
Polle Zellweger, Susan Harkness Regli, Jock D. Mac...
KES
2004
Springer
13 years 10 months ago
Intelligent Web Site: Understanding the Visitor Behavior
Abstract. Intelligent web site is a new portal generation, able to improve its structure and content based on the analysis of the user behavior. This paper focuses on modeling the ...
Juan D. Velásquez, Pablo A. Estévez,...