29 search results - page 1 / 6 » A combined approach for segment-specific market basket analy... |
EOR
2008
13 years 4 months ago
2008
Market baskets arise from consumers' shopping trips and include items from multiple categories that are frequently chosen interdependently from each other. Explanatory models...
SNAM
2011
12 years 11 months ago
2011
The field of market basket analysis, the search for meaningful associations in customer purchase data, is one of the oldest areas of data mining. The typical solution involves th...
ASUNAM
2009
IEEE
13 years 11 months ago
2009
IEEE
A market basket is a set of products that form a single retail transaction. This purchase data of products can shed important light on how product(s) might influence sales of oth...
BMCBI
2007
13 years 4 months ago
2007
Background: Cis-acting transcriptional regulatory elements in mammalian genomes typically contain specific combinations of binding sites for various transcription factors. Althoug...
CIMCA
2005
IEEE
13 years 10 months ago
2005
IEEE
In Internet marketing, Web audience analysis is essential to understanding the visitors’ needs. However, the existing analysis tools fail to deliver summarized and conceptual me...