: Web usage mining, possibly used in conjunction with standard approaches to personalization such as collaborative filtering, can help address some of the shortcomings of these tec...
Bamshad Mobasher, Honghua Dai, Tao Luo, Miki Nakag...
Web personalization is the process of customizing a web site to the needs of each specific user or set of users. Personalization of a web site may be performed by the provision of ...
Magdalini Eirinaki, Dimitrios Mavroeidis, George T...
Automatic and non-invasive web personalization seems to be a challenge for nowadays web sites. Many web mining techniques are used to achieve this goal. Since current web sites evo...
We describe the web usage mining activities of an on-going project, called ClickWorld3 , that aims at extracting models of the navigational behaviour of a web site users. The model...
Miriam Baglioni, U. Ferrara, Andrea Romei, Salvato...
Recommendation algorithms aim at proposing “next” pages to a user based on her current visit and the past users’ navigational patterns. In the vast majority of related algor...