201 search results - page 3 / 41 » Adversarial Information Retrieval Aspects of Sponsored Searc... |
SIGIR
2010
ACM
13 years 9 months ago
2010
ACM
Sponsored search is one of the major sources of revenue for search engines on the World Wide Web. It has been observed that while showing ads for every query maximizes shortterm r...
KDD
2009
ACM
14 years 9 days ago
2009
ACM
Implicit user feedback, including click-through and subsequent browsing behavior, is crucial for evaluating and improving the quality of results returned by search engines. Severa...
DSS
2007
13 years 5 months ago
2007
In this paper, we report results of an investigation into the factors influencing the selection of sponsored links by e-commerce Web searchers. In this research, 56 participants e...
CIKM
2011
Springer
12 years 5 months ago
2011
Springer
Meaningful evaluation of web search must take account of spam. Here we conduct a user experiment to investigate whether satisfaction with search engine result pages as a whole is ...
TSD
2007
Springer
13 years 11 months ago
2007
Springer
Abstract. This paper describes the design of the first large-scale IR test collection built for the Czech language. The creation of this collection also happens to be very challen...