Web usage mining attempts to discover useful knowledge from the secondary data obtained from the interactions of the users with the Web. Web usage mining has become very critical ...
The rapid e-commerce growth has made both business community and customers face a new situation. Due to intense competition on the one hand and the customer's option to choose...
This paper takes an overview of the web mining concept and how it can be useful and beneficial to the business improvement by facilitating its applications in various areas over t...
Existing web usage mining techniques focus only on discovering knowledge based on the statistical measures obtained from the static characteristics of web usage data. They do not ...
Today the World Wide Web is seen as an unique medium for interaction. Every organisation has or is about to have its own Web site, aiming to attract as much visitors as each one c...