72 search results - page 15 / 15 » Click chain model in web search |
ICDM
2006
IEEE
13 years 11 months ago
2006
IEEE
On the Web, where the search costs are low and the competition is just a mouse click away, it is crucial to segment the customers intelligently in order to offer more targeted and...
ACMDIS
2004
ACM
13 years 10 months ago
2004
ACM
This paper continues the movement from technology centered to human centered approaches in the study of tasks that involve finding, understanding, and using information, and tools...