Bundling is a very popular sales-promotion tool, in which a critical issue is to decide what products should be sold together in order to improve sales. Traditionally, this decisi...
: Shopping bots are automated software applications that allow consumers to easily search for and compare product prices from online retailers. In a previous project, researchers i...
In today’s grocery the products are getting more homogenous and attributes are getting more complex. Consumers should be supported in their decisions during the shopping process...
Consumer health information is increasingly available online, but this vast amount of information is not necessarily accessible to general consumers. To design effective health in...
Yan Zhang, Peiling Wang, Amy Heaton, Heidi Winkler
In this paper we investigate how people use online rating information to inform decision making. We examine whether a theory of searching for information to discriminate between a...