16 search results - page 2 / 4 » Customer Insights from Transactional Database: Database Mark... |
SDM
2004
SIAM
13 years 6 months ago
2004
SIAM
Segmentation based on RFM (Recency, Frequency, and Monetary) has been used for over 50 years by direct marketers to target a subset of their customers, save mailing costs, and imp...
BDA
2000
13 years 6 months ago
2000
In this paper we consider the problem of the incremental mining of sequential patterns when new transactions or new customers are added to an original database. We present a new a...
IJDE
2007
13 years 4 months ago
2007
The Daubert process used in the admissibility of evidence contains major guidelines applied in assessing forensic procedures, two of which are testing and error rates. The Digital...
CORR
2010
Springer
13 years 3 months ago
2010
Springer
----------------------------------------------ABSTRACT-------------------------------------------In the faceless world of the Internet, online fraud is one of the greatest reasons ...
E2EMON
2006
IEEE
13 years 8 months ago
2006
IEEE
Analyzing Internet traffic at packet level involves generally large amounts of raw data, derived data, and results from various analysis tasks. In addition, the analysis often proc...