65 search results - page 3 / 13 » Customer targeting models using actively-selected web conten... |
ICWE
2004
Springer
13 years 10 months ago
2004
Springer
Despite recent advances in wireless and portable hardware technologies, mobile access to the Web is often laborious. For this reason, several solutions have been proposed to custom...
HICSS
2008
IEEE
13 years 11 months ago
2008
IEEE
Designing web sites that are responsive to customer needs is a critical prerequisite for the success of online services. Recently, a usability evaluation procedure, based on the M...
ICDM
2010
IEEE
13 years 2 months ago
2010
IEEE
Demographic information plays an important role in gaining valuable insights about a web-site's user-base and is used extensively to target online advertisements and promotion...
TON
2010
13 years 3 months ago
2010
—The rapid growth of media content distribution on the Internet in the past few years has brought with it commensurate increases in the costs of distributing that content. Can th...
ICDM
2006
IEEE
13 years 11 months ago
2006
IEEE
On the Web, where the search costs are low and the competition is just a mouse click away, it is crucial to segment the customers intelligently in order to offer more targeted and...