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    CORR
    2008
    Springer
    154views Education» more  CORR 2008»
    Sponsored Search Auctions with Markovian Users
    13 years 5 months ago
    Sponsored Search Auctions with Markovian Users
    Download  theory.stanford.edu
    Abstract. Sponsored search involves running an auction among advertisers who bid in order to have their ad shown next to search results for specific keywords. The most popular auct...
    Gagan Aggarwal, Jon Feldman, S. Muthukrishnan, Mar...
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