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» Efficient influence maximization in social networks

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KDD
2009
ACM

190views Data Mining» more KDD 2009»

Efficient influence maximization in social networks

14 years 4 months ago

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Influence maximization is the problem of finding a small subset of nodes (seed nodes) in a social network that could maximize the spread of influence. In this paper, we study the ...

Wei Chen, Yajun Wang, Siyu Yang

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KDD
2003
ACM

269views Data Mining» more KDD 2003»

Maximizing the spread of influence through a social network

14 years 4 months ago

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Models for the processes by which ideas and influence propagate through a social network have been studied in a number of domains, including the diffusion of medical and technolog...

David Kempe, Jon M. Kleinberg, Éva Tardos

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KDD
2010
ACM

265views Data Mining» more KDD 2010»

Scalable influence maximization for prevalent viral marketing in large-scale social networks

13 years 6 months ago

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Influence maximization, defined by Kempe, Kleinberg, and Tardos (2003), is the problem of finding a small set of seed nodes in a social network that maximizes the spread of influe...

Wei Chen, Chi Wang, Yajun Wang

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ACMICEC
2007
ACM

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Maximizing influence in a competitive social network: a follower's perspective

13 years 8 months ago

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Tim Carnes, Chandrashekhar Nagarajan, Stefan M. Wi...

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