13 search results - page 1 / 3 » Estimation of the Click Volume by Large Scale Regression Ana... |
CSR
2007
Springer
13 years 11 months ago
2007
Springer
Abstract. How could one estimate the total number of clicks a new advertisement could potentially receive in the current market? This question, called the click volume estimation p...
WWW
2009
ACM
14 years 5 months ago
2009
ACM
We propose novel spatio-temporal models to estimate clickthrough rates in the context of content recommendation. We track article CTR at a fixed location over time through a dynam...
WWW
2008
ACM
14 years 5 months ago
2008
ACM
Contextual advertising supports much of the Web's ecosystem today. User experience and revenue (shared by the site publisher ad the ad network) depend on the relevance of the...
GRID
2004
Springer
13 years 10 months ago
2004
Springer
In this paper, we present a resource conscious dynamic scheduling strategy for handling large volume computationally intensive loads in a Grid system involving multiple sources an...
CIKM
2009
Springer
13 years 11 months ago
2009
Springer
Mining feedback information from user click-through data is an important issue for modern Web retrieval systems in terms of architecture analysis, performance evaluation and algor...