47 search results - page 2 / 10 » Evaluating Search Engines by Modeling the Relationship Betwe... |
WWW
2008
ACM
14 years 6 months ago
2008
ACM
Contextual advertising supports much of the Web's ecosystem today. User experience and revenue (shared by the site publisher ad the ad network) depend on the relevance of the...
WWW
2011
ACM
13 years 1 months ago
2011
ACM
Modeling a user’s click-through behavior in click logs is a challenging task due to the well-known position bias problem. Recent advances in click models have adopted the examin...
WWW
2010
ACM
14 years 1 months ago
2010
ACM
Queries on major Web search engines produce complex result pages, primarily composed of two types of information: organic results, that is, short descriptions and links to relevan...
WSDM
2010
ACM
14 years 3 months ago
2010
ACM
In information retrieval, relevance of documents with respect to queries is usually judged by humans, and used in evaluation and/or learning of ranking functions. Previous work ha...
KDD
2010
ACM
13 years 10 months ago
2010
ACM
There has been considerable work on user browsing models for search engine results, both organic and sponsored. The click-through rate (CTR) of a result is the product of the prob...