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OOPSLA
2009
Springer
14 years 1 days ago
2009
Springer
Software has spent the bounty of Moore’s law by solving harder problems and exploiting abstractions, such as highlevel languages, virtual machine technology, binary rewritdynami...
WWW
2009
ACM
14 years 6 months ago
2009
ACM
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
CORR
2008
Springer
13 years 5 months ago
2008
Springer
We consider the Offline Ad Slot Scheduling problem, where advertisers must be scheduled to sponsored search slots during a given period of time. Advertisers specify a budget constr...
APSEC
2010
IEEE
12 years 9 months ago
2010
IEEE
There is an emergence of cloud application platforms such as Microsoft’s Azure, Google’s App Engine and Amazon’s EC2/SimpleDB/S3. Startups and Enterprise alike, lured by the...