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CIKM
2009
Springer
13 years 11 months ago
Group CRM: a new telecom CRM framework from social network perspective
The structure of customer communication network provides us a natural way to understand customers’ relationships. Traditional customer relationship management (CRM) methods focu...
Bin Wu, Qi Ye, Shengqi Yang, Bai Wang
IS
2007
13 years 4 months ago
Business process mining: An industrial application
Contemporary information systems (e.g., WfM, ERP, CRM, SCM, and B2B systems) record business events in so-called event logs. Business process mining takes these logs to discover p...
Wil M. P. van der Aalst, Hajo A. Reijers, A. J. M....