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CHI
2011
ACM
12 years 8 months ago
Informing decisions: how people use online rating information to make choices
In this paper we investigate how people use online rating information to inform decision making. We examine whether a theory of searching for information to discriminate between a...
Stelios Lelis, Andrew Howes
EOR
2007
108views more  EOR 2007»
13 years 4 months ago
How much information do we need?
ct 7 Modern technology is succeeding in delivering more information to people at ever faster rates. Under traditional 8 views of rational decision making where individuals should e...
Peter M. Todd
SIGECOM
2011
ACM
311views ECommerce» more  SIGECOM 2011»
12 years 7 months ago
The role of social networks in online shopping: information passing, price of trust, and consumer choice
While social interactions are critical to understanding consumer behavior, the relationship between social and commerce networks has not been explored on a large scale. We analyze...
Stephen Guo, Mengqiu Wang, Jure Leskovec
NIPS
2004
13 years 6 months ago
Heuristics for Ordering Cue Search in Decision Making
Simple lexicographic decision heuristics that consider cues one at a time in a particular order and stop searching for cues as soon as a decision can be made have been shown to be...
Peter M. Todd, Anja Dieckmann
CHI
2002
ACM
14 years 5 months ago
What makes people trust online gambling sites?
A validated model of trust was used as a framework for an empirical study to identify on- and offline factors that influence gamblers' perception of an online casino's t...
Bhiru Shelat, Florian N. Egger