2 search results - page 1 / 1 » Make-and-sell or buy of web services a real option approach |
ECIS
2011
12 years 4 months ago
2011
HICSS
2003
IEEE
13 years 9 months ago
2003
IEEE
Customized marketing, so called 1-to-1 marketing, is often viewed as the panacea of e-commerce. User profiles, such as click streams logging every site the user accesses, are expl...