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ICMB
2005
IEEE
2005
IEEE
Mobile Customer Relationship Management: An Explorative Investigation of the Italian Consumer Market
13 years 10 months ago
Mobile Customer Relationship Management (CRM) services seem to have all the characteristics commonly associated to successful mobile services and have accordingly been predicted a...
CAISE
2003
Springer
13 years 8 months ago
2003
Springer
Multi-channel information systems involve data redundancy, which, in turn, requires the implementation of synchronization mechanisms among overlapping databases. This need for peri...