Sciweavers

170 search results - page 1 / 34
» Marketing Using Web 2.0
Sort
View
HCI
2009
13 years 2 months ago
Testing of a Novel Web Browser Interface for the Chinese Market
This paper compares the perspicacity, appropriateness and preference of web browser icons from leading software providers with those of a culturespecific design. This online study ...
Siu-Tsen Shen, Stephen D. Prior, Kuen-Meau Chen
HICSS
2008
IEEE
137views Biometrics» more  HICSS 2008»
13 years 11 months ago
Marketing Using Web 2.0
The increasing popularity of Web 2.0 tools, such as blogs, wikis, and virtual worlds, is fundamentally changing how consumers use the Web. The basic core of Web 2.0, that users ca...
Salvatore Parise, Patricia J. Guinan
CIKM
2011
Springer
12 years 4 months ago
Semantic data markets: a flexible environment for knowledge management
We present Nyaya, a system for the management of Semantic-Web data which couples a general-purpose and extensible storage mechanism with efficient ontology reasoning and querying ...
Roberto De Virgilio, Giorgio Orsi, Letizia Tanca, ...
CIMCA
2005
IEEE
13 years 10 months ago
Topic-Based Audience Metrics for Internet Marketing by Combining Ontologies and Output Page Mining
In Internet marketing, Web audience analysis is essential to understanding the visitors’ needs. However, the existing analysis tools fail to deliver summarized and conceptual me...
Jean-Pierre Norguet, Esteban Zimányi
SERA
2009
Springer
13 years 11 months ago
An Agent-Based Web Services Market
Agent Based Web Services Market (AWSM) is a framework for agents to present and sell their capabilities as web services. Agents take certain roles and cooperate to constitute agent...
Ali Durmus, Nadia Erdogan