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» Maximizing influence in a competitive social network: a foll...
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ACMICEC
2007
ACM
156views ECommerce» more  ACMICEC 2007»
13 years 8 months ago
Maximizing influence in a competitive social network: a follower's perspective
Tim Carnes, Chandrashekhar Nagarajan, Stefan M. Wi...
WINE
2010
Springer
220views Economy» more  WINE 2010»
13 years 2 months ago
Threshold Models for Competitive Influence in Social Networks
The problem of influence maximization deals with choosing the optimal set of nodes in a social network so as to maximize the resulting spread of a technology (opinion, productowne...
Allan Borodin, Yuval Filmus, Joel Oren
HICSS
2006
IEEE
121views Biometrics» more  HICSS 2006»
13 years 10 months ago
Enterprise Architecture: A Social Network Perspective
IS Architecture emerges as a result of a sequence of IS project implementations. The architecture that emerges can be viewed as a network of software components linked by their in...
David Dreyfus, Bala Iyer
WWW
2008
ACM
14 years 5 months ago
Optimal marketing strategies over social networks
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
PODC
2010
ACM
13 years 6 months ago
Brief announcement: revisiting the power-law degree distribution for social graph analysis
The study of complex networks led to the belief that the connectivity of network nodes generally follows a Power-law distribution. In this work, we show that modeling large-scale ...
Alessandra Sala, Haitao Zheng, Ben Y. Zhao, Sabrin...