The importance and presence of technological solutions in organizations supporting CRM are a vital business fact from the late nineties. Presently, the manufacturers figure in the...
: Using a knowledge management perspective, this paper investigates new and efficient ways of applying intelligent agents to e-business customer relationship management. Intelligen...
A key challenge for companies is to manage customer relationships as an asset. To create an effective toolkit for the analysis of customer relationships, a combination of relation...
Andreas Meier, Nicolas Werro, Martin Albrecht, Mil...
A new system for real-time customer relationship management is proposed. The system is based on deploying a network of RFID readers throughout an environment. Information about the...