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» Mining advertiser-specific user behavior using adfactors
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WWW
2010
ACM
8 years 7 months ago
Mining advertiser-specific user behavior using adfactors
Consider an online ad campaign run by an advertiser. The ad serving companies that handle such campaigns record users' behavior that leads to impressions of campaign ads, as ...
Nikolay Archak, Vahab S. Mirrokni, S. Muthukrishna...
ICMCS
2000
IEEE
98views Multimedia» more  ICMCS 2000»
8 years 11 months ago
Mining User Behavior for Resource Prediction in Interactive Electronic Malls
Applications in virtual multimedia catalogs are highly interactive. Thus, it is dif´Čücult to estimate resource demands required for presentation of catalog contents. In this pape...
Silvia Hollfelder, Vincent Oria, M. Tamer Özs...
PAKDD
2015
ACM
24views Data Mining» more  PAKDD 2015»
3 years 3 months ago
Analyzing User Behaviors Based on Temporal Patterns of Sequential Pattern Evaluation Indices on Twitter
With social media sites, such as Twitter, providing a visual record of the daily interests and concerns of users in the form of tweets and tweeting behaviors, there is growing dema...
Hidenao Abe
RSFDGRC
2005
Springer
112views Data Mining» more  RSFDGRC 2005»
9 years 21 days ago
Discovering Characteristic Individual Accessing Behaviors in Web Environment
Abstract. Discovering diverse individual accessing behaviors in web environment is required before mining the valuable patterns from behaviors of groups of visitors. In this paper,...
Long Wang 0002, Christoph Meinel, Chunnian Liu
ICDM
2003
IEEE
134views Data Mining» more  ICDM 2003»
9 years 15 days ago
Probabilistic User Behavior Models
We present a mixture model based approach for learning individualized behavior models for the Web users. We investigate the use of maximum entropy and Markov mixture models for ge...
Eren Manavoglu, Dmitry Pavlov, C. Lee Giles
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