Consider an online ad campaign run by an advertiser. The ad serving companies that handle such campaigns record users' behavior that leads to impressions of campaign ads, as ...
Nikolay Archak, Vahab S. Mirrokni, S. Muthukrishna...
Applications in virtual multimedia catalogs are highly interactive. Thus, it is difficult to estimate resource demands required for presentation of catalog contents. In this pape...
The top web search result is crucial for user satisfaction with the web search experience. We argue that the importance of the relevance at the top position necessitates special h...
—In email networks, user behaviors affect the way emails are sent and replied. While knowing these user behaviors can help to create more intelligent email services, there has no...
Byung-Won On, Ee-Peng Lim, Jing Jiang, Amruta Pura...
Abstract. Discovering diverse individual accessing behaviors in web environment is required before mining the valuable patterns from behaviors of groups of visitors. In this paper,...