164 search results - page 5 / 33 » Mining advertiser-specific user behavior using adfactors |
DMIN
2008
13 years 7 months ago
2008
Abstract - The rapid advances of wireless and web technologies enable the mobile users to request various kinds of services via mobile devices at anytime and anywhere. To provide t...
DEXA
2003
Springer
13 years 11 months ago
2003
Springer
Abstract. Data mining, which aims at extracting interesting information from large collections of data, has been widely used as an effective decision making tool. Mining the datas...
WWW
2010
ACM
14 years 7 days ago
2010
ACM
This paper is concerned with actively predicting search intent from user browsing behavior data. In recent years, great attention has been paid to predicting user search intent. H...
WSDM
2010
ACM
14 years 3 months ago
2010
ACM
This article describes an application of the partially observable Markov (POM) model to the analysis of a large scale commercial web search log. Mathematically, POM is a variant o...
VL
2007
IEEE
14 years 1 days ago
2007
IEEE
We are currently investigating what types of end user personas (or homogeneous groups in the population) exist and what works for or hinders each in end-user debugging. These pers...