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HICSS
2006
IEEE
118views Biometrics» more  HICSS 2006»
10 years 10 months ago
Mobilizing Customer Relationship Management - A Journey from Strategy to System Design
The bursting of the e-bubble affected expectations with regard to mobile initiatives and willingness to invest in them very negatively. In both academia and practice, there has re...
Ragnar Schierholz, Lutz Kolbe, Walter Brenner
ECIS
2001
10 years 5 months ago
A Review of the Issues Associated with Customer Relationship Management Systems
Customer Relationship Management (CRM) standard package software has become a key contributor to attempts at aligning business and IT strategies in recent years. The past decade h...
Ben Light
JSS
2006
116views more  JSS 2006»
10 years 4 months ago
Methodology for customer relationship management
The importance and presence of technological solutions in organizations supporting CRM are a vital business fact from the late nineties. Presently, the manufacturers figure in the...
Ricardo Chalmeta
ECIS
2004
10 years 5 months ago
From mass customization to collaborative customer co-design
The idea of integrating users into the design and production process is a promising strategy for companies being forced to react to the growing individualization of demand. The us...
Frank Thomas Piller, Petra Schubert, Michael Koch,...
JITECH
2008
86views more  JITECH 2008»
10 years 4 months ago
Generic verticalization strategies in enterprise system markets: An exploratory framework
In recent years, enterprise system (ES) software markets have been very dynamic. While contemporary customers are increasingly seeking ES solutions that require less and less cust...
Lior Fink, Sarit Markovich
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