Many have speculated that classifying web pages can improve a search engine's ranking of results. Intuitively results should be more relevant when they match the class of a q...
Paul N. Bennett, Krysta Marie Svore, Susan T. Duma...
Evaluating user preferences of web search results is crucial for search engine development, deployment, and maintenance. We present a real-world study of modeling the behavior of ...
Eugene Agichtein, Eric Brill, Susan T. Dumais, Rob...
In this paper, we consider the possibility of altering the PageRank of web pages, from an administrator's point of view, through the modification of the PageRank equation. It...
This paper evaluates the robustness of learning from implicit feedback in web search. In particular, we create a model of user behavior by drawing upon user studies in laboratory ...
Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...