We prove and extend a conjecture of Kempe, Kleinberg, and Tardos (KKT) on the spread of influence in social networks. A social network can be represented by a directed graph where...
Models for the processes by which ideas and influence propagate through a social network have been studied in a number of domains, including the diffusion of medical and technolog...
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
We introduce a natural generalization of submodular set cover and exact active learning with a finite hypothesis class (query learning). We call this new problem interactive submo...