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WWW
2008
ACM
14 years 6 months ago
First workshop on targeting and ranking for online advertising
Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...
Ewa Dominowska, Vanja Josifovski
SIGECOM
2006
ACM
106views ECommerce» more  SIGECOM 2006»
13 years 11 months ago
Approximation algorithms and online mechanisms for item pricing
We present approximation and online algorithms for a number of problems of pricing items for sale so as to maximize seller’s revenue in an unlimited supply setting. Our first r...
Maria-Florina Balcan, Avrim Blum
CN
2007
92views more  CN 2007»
13 years 5 months ago
A new approach to dynamic bandwidth allocation in Quality of Service networks: Performance and bounds
Efficient dynamic resource provisioning algorithms are necessary to the development and automation of Quality of Service (QoS) networks. The main goal of these algorithms is to o...
Jocelyne Elias, Fabio Martignon, Antonio Capone, G...
WWW
2002
ACM
14 years 5 months ago
Improvements in practical aspects of optimally scheduling web advertising
We addressed two issues concerning the practical aspects of optimally scheduling web advertising proposed by Langheinrich et al. [5], which scheduling maximizes the total number o...
Atsuyoshi Nakamura
SIGIR
2010
ACM
13 years 9 months ago
Estimating advertisability of tail queries for sponsored search
Sponsored search is one of the major sources of revenue for search engines on the World Wide Web. It has been observed that while showing ads for every query maximizes shortterm r...
Sandeep Pandey, Kunal Punera, Marcus Fontoura, Van...