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IPMI
2003
Springer
13 years 10 months ago
Ideal-Observer Performance under Signal and Background Uncertainty
We use the performance of the Bayesian ideal observer as a figure of merit for hardware optimization because this observer makes optimal use of signal-detection information. Due t...
Subok Park, Matthew A. Kupinski, Eric Clarkson, Ha...
WWW
2008
ACM
14 years 6 months ago
Analyzing search engine advertising: firm behavior and cross-selling in electronic markets
The phenomenon of sponsored search advertising is gaining ground as the largest source of revenues for search engines. Firms across different industries have are beginning to adop...
Anindya Ghose, Sha Yang