340 search results - page 3 / 68 » Optimal marketing strategies over social networks |
ATAL
2007
Springer
13 years 11 months ago
2007
Springer
We investigate a framework where agents search for satisfying products by using referrals from other agents. Our model of a mechanism for transmitting word-of-mouth and the result...
ICASSP
2011
IEEE
12 years 9 months ago
2011
IEEE
We design two different strategies for computing the unknown content preferences in an online social network based on a small set of nodes in the corresponding social graph for wh...
ASUNAM
2009
IEEE
14 years 10 days ago
2009
IEEE
As the weight of online social networks (OSNs) which provide powerful means of sharing common interests and communicating has gradually grown up, influencers are also given the gr...
KDD
2003
ACM
14 years 6 months ago
2003
ACM
Models for the processes by which ideas and influence propagate through a social network have been studied in a number of domains, including the diffusion of medical and technolog...
WWW
2008
ACM
14 years 6 months ago
2008
ACM
Motivated by several marketplace applications on rapidly growing online social networks, we study the problem of efficient offline matching algorithms for online exchange markets....