1216 search results - page 1 / 244 » Optimizing web search using web click-through data |
ICDM
2008
IEEE
13 years 11 months ago
2008
IEEE
In the past few years there has been increased research interest in detecting previously unidentified events from Web resources. Our focus in this paper is to detect events from ...
AIRS
2006
Springer
13 years 8 months ago
2006
Springer
We report on a study that was undertaken to better identify users' goals behind web search queries by using click through data. Based on user logs which contain over 80 millio...
WWW
2011
ACM
12 years 12 months ago
2011
ACM
Information needs are rarely satisfied directly on search engine result pages. Searchers usually need to click through to search results (landing pages) and follow search trails b...
WWW
2009
ACM
14 years 5 months ago
2009
ACM
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
CIKM
2004
Springer
13 years 10 months ago
2004
Springer
The performance of web search engines may often deteriorate due to the diversity and noisy information contained within web pages. User click-through data can be used to introduce...