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WEBI
2005
Springer
13 years 10 months ago
Personalized Search Based on User Search Histories
Mirco Speretta, Susan Gauch
WAIM
2009
Springer
13 years 11 months ago
Personalized Delivery of On-Line Search Advertisement Based on User Interests
Search engine advertising has become the main stream of online advertising system. In current search engine advertising systems, all users will get the same advertisement rank if t...
Guangyi Xiao, Zhiguo Gong
EEE
2005
IEEE
13 years 10 months ago
Personalization Techniques for Web Search Results Categorization
Generic web search is designed to serve all users, independent of the individual needs and without any adaptation to personal requirements. We propose a novel technique1 that perf...
John D. Garofalakis, Theofanis Matsoukas, Yannis P...
WISE
2007
Springer
13 years 11 months ago
Learning Implicit User Interests Using Ontology and Search History for Personalization
Abstract. The key for providing a robust context for personalized information retrieval is to build a library which gathers the long term and the short term user’s interests and ...
Mariam Daoud, Lynda Tamine, Mohand Boughanem, Bila...
CIKM
2007
Springer
13 years 11 months ago
Predictive user click models based on click-through history
Web search engines consistently collect information about users interaction with the system: they record the query they issued, the URL of presented and selected documents along w...
Benjamin Piwowarski, Hugo Zaragoza