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MANSCI
2008
142views more  MANSCI 2008»
13 years 4 months ago
Predicting Product Purchase from Inferred Customer Similarity: An Autologistic Model Approach
Product recommendation models are key tools in customer relationship management (CRM). This study develops a product recommendation model based upon the principle that customer pr...
Sangkil Moon, Gary J. Russell
UAI
2000
13 years 5 months ago
A Decision Theoretic Approach to Targeted Advertising
A simple advertising strategy that can be used to help increase sales of a product is to mail out special o ers to selected potential customers. Because there is a cost associated...
David Maxwell Chickering, David Heckerman
ECRA
2010
145views more  ECRA 2010»
13 years 4 months ago
Inferring preference correlations from social networks
Identifying consumer preferences is a key challenge in customizing electronic commerce sites to individual users. The increasing availability of online social networks provides on...
Tad Hogg
ISMIR
2005
Springer
206views Music» more  ISMIR 2005»
13 years 10 months ago
Improving Content-Based Similarity Measures by Training a Collaborative Model
We observed that for multimedia data – especially music - collaborative similarity measures perform much better than similarity measures derived from content-based sound feature...
Richard Stenzel, Thomas Kamps
SDM
2012
SIAM
252views Data Mining» more  SDM 2012»
11 years 7 months ago
Learning from Heterogeneous Sources via Gradient Boosting Consensus
Multiple data sources containing different types of features may be available for a given task. For instance, users’ profiles can be used to build recommendation systems. In a...
Xiaoxiao Shi, Jean-François Paiement, David...