60 search results - page 1 / 12 » Predicting product adoption in large-scale social networks |
CIKM
2010
Springer
13 years 3 months ago
2010
Springer
Online social networks offer opportunities to analyze user behavior and social connectivity and leverage resulting insights for effective online advertising. We study the adopti...
WSDM
2012
ACM
12 years 2 days ago
2012
ACM
One of the key objectives of viral marketing is to identify a small set of users in a social network, who when convinced to adopt a product will influence others in the network l...
PERCOM
2006
ACM
14 years 4 months ago
2006
ACM
The proliferation of cell phones has led to an ever increasing number of inappropriate interruptions. SmartContacts provides a solution to this problem by empowering the caller to...
SOCIALCOM
2010
13 years 2 months ago
2010
Retweeting is the key mechanism for information diffusion in Twitter. It emerged as a simple yet powerful way of disseminating information in the Twitter social network. Even thoug...
ADBIS
2011
Springer
12 years 4 months ago
2011
Springer
Abstract. In recent years, the World Wide Web (WWW) has transformed to a gigantic social network where people interact and collaborate in diverse online communities. By using Web 2...