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AAAI
2011
12 years 5 months ago
On Expressing Value Externalities in Position Auctions
Externalities are recognized to exist in the sponsored search market, where two co-located ads compete for user attention. Existing work focuses on the effect of another ad on th...
Florin Constantin, Malvika Rao, Chien-Chung Huang,...
SIGIR
2012
ACM
11 years 7 months ago
An uncertainty-aware query selection model for evaluation of IR systems
We propose a mathematical framework for query selection as a mechanism for reducing the cost of constructing information retrieval test collections. In particular, our mathematica...
Mehdi Hosseini, Ingemar J. Cox, Natasa Milic-Frayl...