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WINE
2007
Springer
120views Economy» more  WINE 2007»
13 years 10 months ago
Public Advertisement Broker Markets
Motivated by the growth of various networked systems as potential market places, we study market models wherein, owing to the size of the markets, transactions take place between l...
Atish Das Sarma, Deeparnab Chakrabarty, Sreenivas ...
PERCOM
2008
ACM
14 years 4 months ago
MAGIC Broker: A Middleware Toolkit for Interactive Public Displays
Large screen displays are being increasingly deployed in public areas for advertising, entertainment, and information display. Recently we have witnessed increasing interest in su...
Aiman Erbad, Michael Blackstock, Adrian Friday, Ro...
GI
2009
Springer
13 years 9 months ago
Scent Marketing: Subliminal Advertising Messages
Abstract: Store chains and service providers beguile customers with a pleasant shopping atmosphere often realized by installing scent diffusers to evaporate overwhelming fragrances...
Bernadette Emsenhuber
CSREAEEE
2008
128views Business» more  CSREAEEE 2008»
13 years 6 months ago
Public relations System for Mobile Learning
- In this paper, we proposed an automatic pushing system, whereby the users of mobile devices set their preferences on the Internet and receive `pushed' contents, which are a ...
Chul-Woo Kim, Misook Lim, Young-Min Chin
CORR
2011
Springer
255views Education» more  CORR 2011»
12 years 11 months ago
On the Economics of Cloud Markets
Cloud computing is a paradigm that has the potential to transform and revolutionalize the next generation IT industry by making software available to end-users as a service. A clo...
Ranjan Pal, Pan Hui