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CIKM
2009
Springer
13 years 9 months ago
An empirical study on using hidden markov model for search interface segmentation
This paper describes a hidden Markov model (HMM) based approach to perform search interface segmentation. Automatic processing of an interface is a must to access the invisible co...
Ritu Khare, Yuan An
KDD
2009
ACM
248views Data Mining» more  KDD 2009»
13 years 9 months ago
PSkip: estimating relevance ranking quality from web search clickthrough data
1 In this article, we report our efforts in mining the information encoded as clickthrough data in the server logs to evaluate and monitor the relevance ranking quality of a commer...
Kuansan Wang, Toby Walker, Zijian Zheng
KDD
2009
ACM
210views Data Mining» more  KDD 2009»
13 years 11 months ago
Modeling and predicting user behavior in sponsored search
Implicit user feedback, including click-through and subsequent browsing behavior, is crucial for evaluating and improving the quality of results returned by search engines. Severa...
Josh Attenberg, Sandeep Pandey, Torsten Suel
CIKM
2009
Springer
13 years 11 months ago
Post-rank reordering: resolving preference misalignments between search engines and end users
No search engine is perfect. A typical type of imperfection is the preference misalignment between search engines and end users, e.g., from time to time, web users skip higherrank...
Chao Liu, Mei Li, Yi-Min Wang