Sciweavers

Share
15 search results - page 1 / 3
» Scalable Influence Maximization in Social Networks under the...
Sort
View
KDD
2010
ACM
265views Data Mining» more  KDD 2010»
8 years 8 months ago
Scalable influence maximization for prevalent viral marketing in large-scale social networks
Influence maximization, defined by Kempe, Kleinberg, and Tardos (2003), is the problem of finding a small set of seed nodes in a social network that maximizes the spread of influe...
Wei Chen, Chi Wang, Yajun Wang
WINE
2010
Springer
220views Economy» more  WINE 2010»
8 years 4 months ago
Threshold Models for Competitive Influence in Social Networks
The problem of influence maximization deals with choosing the optimal set of nodes in a social network so as to maximize the resulting spread of a technology (opinion, productowne...
Allan Borodin, Yuval Filmus, Joel Oren
KDD
2009
ACM
190views Data Mining» more  KDD 2009»
9 years 6 months ago
Efficient influence maximization in social networks
Influence maximization is the problem of finding a small subset of nodes (seed nodes) in a social network that could maximize the spread of influence. In this paper, we study the ...
Wei Chen, Yajun Wang, Siyu Yang
WSDM
2012
ACM
254views Data Mining» more  WSDM 2012»
7 years 1 months ago
Maximizing product adoption in social networks
One of the key objectives of viral marketing is to identify a small set of users in a social network, who when convinced to adopt a product will influence others in the network l...
Smriti Bhagat, Amit Goyal 0002, Laks V. S. Lakshma...
books