With the emergence of the World Wide Web, analyzing and improving Web communication has become essential to adapt the Web content to the visitors’ expectations. Web communicatio...
WSDM is an audience driven design method for web sites. By explicitly starting from the requirements of the web sites audience (the users or visitors), WSDM avoids problems caused ...
In Internet marketing, Web audience analysis is essential to understanding the visitors’ needs. However, the existing analysis tools fail to deliver summarized and conceptual me...
In an audience driven approach to website design, the requirements of the different audiences are modeled as separated tiny conceptual schemas comparable to views. This has severa...
The objective of our work is to provide some aid to the maintenance of a web site. The webmaster would like to get a semantic follow-up of the users’ browsing, but he only has a...