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KDD
2009
ACM
14 years 4 months ago
2009
ACM
Behavioral targeting (BT) leverages historical user behavior to select the ads most relevant to users to display. The state-of-the-art of BT derives a linear Poisson regression mo...
CADE
2005
Springer
14 years 4 months ago
2005
Springer
In today's society, people have very little control over what kinds of personal data are collected and stored by various agencies in both the private and public sectors. We de...