Targeting advertising on television is difficult due to limitations around ad tracking and ad delivery. This paper describes a new method of television advertising which can work w...
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
The emergence of general audience digital libraries (GADLs) defines a context that represents a hybrid of both ``traditional'' IR, using primarily bibliographic resource...
Abstract. In the paper we introduce the on-line captioning system developed by our teams and used by the Czech Television (CTV), the public service broadcaster in the Czech Republi...
—Predictive modeling aims at constructing models that predict a target property of an object based on its descriptions. In digital human modeling, it can be applied to predicting...