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IIWAS
2003
13 years 6 months ago
The Effect of Information Seeking Behavior on an Online Purchase Intention
This paper reports a research in progress to study the effect of information seeking behavior on an online purchase intention. There are several strategies people use to find info...
Paulus Insap Santosa
HICSS
2008
IEEE
104views Biometrics» more  HICSS 2008»
13 years 11 months ago
Virtual Experiential Marketing on Online Customer Intentions and Loyalty
Advances in information and web technologies have open numerous opportunities for online retailing. The pervasiveness of the Internet coupled with the keenness in competition amon...
Jashen Chen, Russell K. H. Ching, Margaret Meiling...
ICIS
2003
13 years 6 months ago
Effects of Multimedia on Mobile Consumer Behavior: An Empirical Study of Location-Aware Advertising
Location-aware advertising is widely touted as the “killer-app” for mobile commerce to flourish. With the imminent rollout of third-generation mobile networks, advances in mul...
Lih-Bin Oh, Heng Xu
WWW
2007
ACM
14 years 5 months ago
Modeling user behavior in recommender systems based on maximum entropy
We propose a model for user purchase behavior in online stores that provide recommendation services. We model the purchase probability given recommendations for each user based on...
Tomoharu Iwata, Kazumi Saito, Takeshi Yamada