The core task of sponsored search is to retrieve relevant ads for the user’s query. Ads can be retrieved either by exact match, when their bid term is identical to the query, or...
Michael Bendersky, Evgeniy Gabrilovich, Vanja Josi...
Abstract-- Inverted files have been very successful for document retrieval, but sponsored search is different. Inverted files are designed to find documents that match the query (a...
In this paper, we present Google, a prototype of a large-scale search engine which makes heavy use of the structure present in hypertext. Google is designed to crawl and index the...
Abstract. Unlike traditional database management systems, in multimedia databases that support content-based retrieval over multimedia objects, it is difficult for users to express...
Kriengkrai Porkaew, Sharad Mehrotra, Michael Orteg...
In dynamic environments with frequent content updates, we require online full-text search that scales to large data collections and achieves low search latency. Several recent met...