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EOR
2011
109views more  EOR 2011»
12 years 11 months ago
The effects of sensitization and habituation in durable goods markets
: We develop a model to study the impact of changes in price or quality sensitivity on the firm as it introduces multiple generations of a durable product where unit costs are a co...
Guilherme Liberali, Thomas S. Gruca, Walter M. Niq...
HICSS
2000
IEEE
108views Biometrics» more  HICSS 2000»
13 years 9 months ago
Pricing Online Banking Services amid Network Externalities
Using the particular example of online banking services, we examine the effects of pricing strategies on the demand for different modes of online banking given that the market exh...
Baba Prasad, Patrick Harker