This paper addresses the topic of social advertising, which refers to the allocation of ads based on individual user social information and behaviors. As social network services (e...
This paper proposes that social network data should be assumed public but treated private. Assuming this rather confusing requirement means that anonymity models such as kanonymity...
A user profile on an online social network is characterized by its profile entries (keywords). In this paper, we study the relationship between semantic similarity of user keywo...
A number of studies have identified a robust relationship between the use of social network sites, particularly Facebook, and positive outcomes such as social capital. Social netw...
Abstract—In this paper we introduce a new model to represent an interconnected network of networks. This model is fundamental to reason about the real organization of on-line soc...